The New Work Culture of the Gig Economy - An analysis of how the gig economy is altering employment prospects and extending talent pools

Abstract

India has a sizable population that engages in the gig economy, which is supported by a developing digital platform. The gigs consist of temporary, freelance, or sharing economy positions. But the gig economy is expanding as a result of the epidemic and the growing trend of working from home. There is no sign that it will slow down when it integrates into the larger economy. It is the outcome of a sizable technological, artificial intelligence, and machine learning progress. As of 2019, some of the most popular platforms in India include Zomato, Swiggy, Uber, BigBasket, and Foodpanda.