Lisbon as the European Green Capital in 2020: Tourism preferences in an urban context

Abstract

The European Green Capital is an annual initiative by the European Union designed to showcase and celebrate a European Capital city throughout a year considered through three postulates based on tourist inquiries face-to-face to Perceptions of Tourists Visiting Lisbon in 2020. Discernment of Tourists Visiting Lisbon (DTVL) were based on Reasons for the Visit (Reasons), Tourist Experience of the Visit (Experience), and Perception of the Historical Heritage (Perception). Each had a relevant correlated achievement in Lisbon regarding the Tourist Profile, the Purpose of the Visit, and the Perception of Historical Heritage. The statistical investigation started with the Alpha-Cronbach test to examine the internal consistency of each of the dimensions. It was a qualitative analysis through a questionnaire, and the evaluation was examined by SM and MM models. The questions that make up the survey are outstanding reliability. The defer to application outlines its approach and objectives for achieving the seven sustainability indicators of the United Nations, as we concluded.